It is typically best for two businesses to have very unique names that help them stand out. This can be beneficial for branding, customer awareness and much more. Realistically, though, businesses do sometimes have similar names. For instance, there’s a telecom...
Leading-Edge Legal Representation
Intellectual Property
Managing IP risk across your global supply chain
In today's interconnected business world, your company's intellectual property (IP) protection extends far beyond your own operations. As products move through multiple supply chains, IP risk follows. Smart management of these risks is essential. Hidden dangers in...
Can you use competitor trademarks in comparative advertising?
Making your brand stand out is crucial in today's competitive market. Sometimes, showing your product or service's best features isn't enough. If you really want to highlight your brand, showing how you compare to other brands is usually more effective. This means...
Ways to protect your business against copyright infringers
Copyright infringement can hurt your business by damaging your brand. It takes away your control over valuable assets, which can lead to lost profits and a weakened market position. Protecting your copyrighted materials is key to staying competitive. Addressing...
Is your business protected against IP disputes?
Intellectual property (IP) drives innovation and growth for many businesses. But what happens when someone infringes on your IP rights? Do you have the necessary insurance coverage to defend your business? The risks of IP disputes When someone steals or copies your...
How does DMCA impact luxury sales on online platforms?
The digital marketplace has revolutionized how we shop, even for high-end luxury goods. But with this convenience comes a host of legal challenges, particularly when it comes to intellectual property rights. One key piece of legislation that plays a significant role...
The thin line between inspiration and infringement in trademark law
New York, the city that thrives on innovation and competition, is also a hotbed of intellectual property disputes. As a business owner, you know how crucial it is to differentiate your brand and protect your unique identity. But what happens when someone copies your...
Protecting your startup’s trade secrets with NDAs
As a startup founder, you know how important it is to keep your innovative ideas and business strategies confidential. But did you know that a simple agreement can help you protect your trade secrets and prevent them from being stolen or misused? A non-disclosure...
Protecting critical trade secrets without worker noncompetes
The intellectual property that a business relies on can potentially help it compete even in relatively saturated markets. Companies that function differently than other businesses can offer unique goods or services. They can compete by keeping their prices lower....
What are the categories of intellectual property?
Intellectual property (IP) legally protects your company’s assets, including ideas, inventions, designs, symbols, names, images and literary and artistic output. It allows you to safeguard your core business. It also protects your research and development efforts. It...